Monthly Archives: December 2010

I Will Write That Novel!


Good Morning!

What an inspiration blog I posted last night! I then got to thinking, The new year is upon us Caleb! So true!

I realize then, as I am about to shut down my computer that I have yet again something that someone might find of value. Three years ago on new years I was playing with the thought of a hot new boyfriend after breaking up with the last. While toying with this thought I decided to begin a new novel. I was living with my mother (for about the third time!) and I spoke with her on a regular basis. She always had to say “You’re a mighty man of God” at the end of every conversation.

I took it and reverberated something back to her, but ultimately the wheels in my mind were turning. I wanted to take those words and warp them into a twisted version of what they could possibly mean. That’s exactly what I’ve done three years later with my book, “The Unexpected”. However, it took me THREE years to write!

Why can’t we just write a book in a year? Well you can! Writing can be an easy process to follow as long as you have a dedicated time to set apart for that special event. And I mean SPECIAL EVENT. You never know when someone in the future might hold your work and say, “this is GOLD!”

This is one tidbit that I have always taken to heart. Write as often as you can, or at any given scheduled time. There were times that I couldn’t sleep and I would email myself at Sprint speed through my blackberry to ensure I wouldn’t forget the ideas that were teaming inside of my head.

Try to write everyday. One lady I spoke with just the other day informed me that she wakes up and has her coffee, then grabs a pen at the last dregs and begins writing out her stories. I agreed that this was a great idea because, “in R.E.M sleep your mind is the most imaginative. Therefore, the closer you are to that stage, the more creative your writing can be.” – Though I realize this isn’t always going to be a true, it sure does make a great statement of encouragement to find time to write.

Either way, be sure to map out your novel so that you can revert back to it at any given time. Be sure to plot out your characters as if they were real people. ( I did astrology on my guys and gave them all birthdays just to get a good ploy on personality. I then decided how they would react in certain situations and translated that into my writing.)

So if your new years resolution is to finish, or begin that novel, DO IT! I believe in you, and so does anyone else that reads this blog. (I’d love to hear about your progress! my email is on my about me page!) So best of luck to you and may your goals be realized.


Caleb A. Mertz

Creating the Ultimate Marketing strategy

Dear Readers,

You may wonder where in the world Carmen San Diego is, or search through a picture to find Waldo, but there is no reason you should have to search high and low to find me, Mr. Caleb A. Mertz. (Hey! I like the way that sounds, Mister Caleb A. Mertz!!!) I do certainly apologize for my lack of attentiveness on my blog here as you’re days grind by with the regular push of the sun continuously working to ensure time continues as anything else.

I do want to fill you in on what’s been going on with this blog lately. There are three things, mostly. and ! I now own three different domains on the internet and am currently trying to fill their pages with useful knowledge of the little things I know just a bit about.

I certainly hope I know who I am. I have been playing with a few different templates for this site, but currently the original is the best. Some updates are on the main page, plus I added my BRAND NEW REVIEW on!

This magazine was something I thought up of while pondering the wondrous world of self-employment. Each day, as I research further and further into the publishing and marketing worlds I learn more useful information that I could relay to readers and authors that would allow some success. The name is derived from “the Underground Literary Magazine“. I wanted to share the world of underground literary publications with the world, thus I have begun the developing stages of this magazine and website. I hope to eventually get this guy into print, but I’m starting with an on-line version first.

Acque, Italian for water, is my first venture into a true business. Drawing up a business plan has proven to be invaluable as I continue to develop better products and services based on the market research that goes into just the plan alone! “Be the Celebrity you are” is our phrase encouraging those self published authors to take a look at the services we provide. The great thing about this business is that I was the first client. The man who is initiating it’s existence went through all of the dilemma’s and tracking necessary to encourage strong growth. All of these except for are still in the process of investigation and trial.

With all of that, though, I hope you can understand why I have been vacant on this account. However, my agent, Greg, at Acque Marketing has encouraged I continue to punch in my blog, and update my facebook and twitter.

Ultimately, these ideas are just the beginning of what I hope to be a total revitalization of my self. And hey, if they were not to succeed, I have that much more experience under my belt. Maybe then I will have the wit and the wisdom to see the things that I hadn’t initially planned for. I will come out strong with book sales, and hopefully a strong presence in the literary world!

Thank you for reading!

Caleb A. Mertz